Digital Marketer

Responsibilities:

Implementing advertising campaigns and building brands through Digital Marketing activities (In house Performance Marketing, Mobile Marketing, Affiliate Marketing…) and channels Meta, Google, Instagram, Tiktok,..
Staying up-to-date with industry trends and changes in digital marketing platforms and algorithms
Analyse user data to identify opportunities for growth and optimisation across the user journey
Manage the marketing budget and allocate resources effectively to achieve business objectives
Planning and executing User Acquisition campaigns to boost app installations, sign-ups, usage and brand growth
Implementing advertising campaigns and building brand through Digital Marketing Tools
Create reports for the management routinely, including audience, traffic, and ranking, to facilitate the decision-making process
Identify industry trends and work closely with Design, and strategy to develop concepts in line with the brand and campaign